Annualized Cost of Super Bowl Ad = $3.2 TN, German GDP

Posted on February 5, 2011 by macromon

Here’s a little fun breaking the law of large numbers on the eve of the Superbowl.   The cost of a 30 second ad during game time will average around $3 million.  You we do the math:

That’s one big nut and almost equivalent to the size of German GDP, the world’s fourth largest economy!  It also illustrates the law of compounding recurring revenue, the goal of every good business on earth.

Also check out this Nightline video on Superbowl advertising and this on how Go Daddy is once again testing the limits of the “value at risque” model!   (click here if tables are not observable)

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5 Responses to Annualized Cost of Super Bowl Ad = $3.2 TN, German GDP

  1. Pingback: Annualized Cost of Super Bowl Ad = $3.2 TN, German GDP — My Blog

  2. Cooper's avatar Cooper says:
    February 7, 2011 at 1:25 PM

    Love the breakdown. Can you do the NBA finals, College football bowls, Daytona 500, and World cup stats? If you would like we would be glad to help out over at coopers pick

    Reply
  3. macromon's avatar macromon says:
    February 7, 2011 at 5:12 PM

    If you have the data, send it over, Cooper..

    Reply

  4. Pingback: The cost of ‘Meh’ | Just Another Customer

  5. Mitch Wilkins's avatar Mitch Wilkins says:
    March 24, 2011 at 12:52 PM

    Where did you find the data on Kantar Media?

    Reply

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